The Chino Revived
"The Chino" the big pants brand, exploited and developed during 90's in Japan.
Our global design and production team has revived this with new strategy in 2013.
We keep striving to create products without compromises and ensuring the quality of
our products to meet and exceed the standards you would expect from a Japanese brand.
Each collection are designed with exclusively developed or Japanese rare fabric
including valued accessories like riri zipper and real nut button.
Skilful pattern maker drew beautiful and three dimensional line based on updated body size data.
Full piping finish inside together with the crotch lining that is rare as a casual pants.
AMF "hand stitching" onto side and front is another distinction.
We've established new line, Black Label made in Japan.
To emphasize as a Japanese brand, has started production at one of the leading factory in Japan
using only exclusively developed or rare and cool Japanese fabric.
riri zipper is gun-metal coloured and black tape. Woven labels and tapes are of course black.
Valued line that is fully designed and produced under Japanese sensibility.